MaunaOne vs Bokun

Alternative to Bokun for selling tours from your own channels in LATAM

Compare Bokun and MaunaOne if you want to sell tours and experiences under your own brand, without relying on OTAs, and with support focused on Mexico and LATAM.

Backed by Techstars · Secure payments with Stripe · Built for operators in Mexico and LATAM

Quick summary

If you need...May be suitable
Distribution to OTAs (Viator, GetYourGuide, Expedia)Bokun
Sell through your own branded channelsMaunaOne
Large operation with many partners and resellersBokun
Operators in LATAM with WhatsApp and social mediaMaunaOne

Side-by-side comparison

Key features for tour and experience operators.

MaunaOneBokun
Billing modelSubscription $899 MXN/month + 1% (Pro)Subscription starting at $49 USD/month + 1.5% booking fee
Distribution to OTAsIt's not the focusYes, main strength (50+ OTAs)
OTA commissionsNot applicableOTA commissions (Viator 25-30%, GYG 25%)
Sell from your brandCustom link without platform brandingBokun site + OTA channels
Sales via WhatsApp / InstagramDesigned for sharing linksPossible, it's not the core.
Support languageSpanish, LATAM focus, WhatsAppMostly English (Tripadvisor)
Tickets with QR / check-inYesYes
Meta Pixel / Google AdsYes, on ProYes, configurable
Native MXN paymentsYes, native StripeAvailable, configurable
Ideal forLATAM operators with their own channelsOperators that depend on OTAs

When to choose Bokun

Bokun may make sense if:

  • Your volume depends heavily on OTAs like Viator, GetYourGuide, or Expedia.
  • You are part of the Tripadvisor ecosystem (Bokun is a subsidiary), and you need native integration.
  • You operate in English-speaking markets where international OTAs have a stronger presence.
  • You have a large team with enterprise operations and need the Channel Manager API.
  • Your business model accepts 25-30% commissions from OTAs based on the volume they generate.

When to choose MaunaOne

MaunaOne may make more sense if:

  • You sell tours and experiences through your own channels (WhatsApp, Instagram, website, ads).
  • You want to reduce your dependence on OTAs and build your own customer base.
  • Do you operate in Mexico or LATAM and need friendly Spanish-language support via WhatsApp?
  • Your average ticket or volume does not justify losing 25-30% in OTA commissions.
  • You want your own branding without the platform's brand or OTAs.
  • You sell premium or niche experiences where your own brand matters.

Use cases where MaunaOne fits

Businesses that sell experiences with capacity, date, or attendees through their own channels.

  • Guided tours and cultural experiences
  • Vineyard and distillery experiences
  • Adventure and outdoor tours
  • Water activities and sports
  • Tastings and culinary experiences
  • Private tours and VIP experiences

Pricing and plans

The final cost depends on volume, country, processor, and configuration. MaunaOne offers a Free plan to get started and a Pro plan for businesses that sell consistently. The MaunaOne fee is transparent and applies only to online sales.

The Pro plan includes:

  • 1% commission for MaunaOne on online sales (vs. 25–30% for OTAs)
  • Unlimited products and experiences
  • Custom branding without platform branding
  • Tickets with QR code and scanner for tour check-in
  • Deposits: charge a partial amount when booking
  • Schedule and capacity control by time slot
  • Pixel and embeds (Meta + Google Ads)
  • Priority support on WhatsApp in Spanish
View full plans and pricing

Frequently Asked Questions

  • For operators that sell through their own branded channels in LATAM, yes. If your business model depends heavily on distribution through OTAs like Viator or GetYourGuide, Bokun will serve you better for that specific purpose.

  • No, that is not MaunaOne’s focus. If you need to sell on Viator, GetYourGuide, Expedia, or Klook, Bokun is the right tool. MaunaOne is designed to help you build and sell through your own channels under your brand.

  • Bokun charges from $49 USD/month + a 1.5% booking fee, but the real cost includes OTA commissions (Viator 25–30%, GetYourGuide 25%). MaunaOne charges $899 MXN/month (Pro) + just 1%, but it doesn’t connect you to OTAs. If your volume already comes from your own channels, MaunaOne is significantly cheaper.

  • OTAs charge 20-35% per booking, and the customers aren’t yours: you can’t remarket to them, upsell them, or build a long-term relationship. MaunaOne helps you build your own customer base from day one.

  • Yes. You share your MaunaOne link via WhatsApp, Instagram, email, or social media, and the customer books with your brand, pays online, and receives automatic confirmation.

  • Yes. MaunaOne is designed so that customers buy from your brand, not from a marketplace. This is important for premium or niche experiences where the brand matters.

  • Yes. Many operators use MaunaOne for direct channels (WhatsApp, web, social media) and Bokun for distribution to OTAs. They are not mutually exclusive if your model justifies it.

  • You can set up MaunaOne for your own channels without changing your Bokun setup. The Launch Session helps you decide which flow to configure first and how to combine both platforms if needed.

Sell your next tour from your own link

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