Business Consulting

Business Consulting

You think your tour is fine because customers 'don’t complain.' But the reality is that 90% of dissatisfied customers simply don’t return and don’t tell you why. Your booking page might have friction that scares off buyers. Your description might not convey the true value of the experience. Your operation in the field might have blind spots that lower perceived quality. And your reviews on Google or TripAdvisor tell a story that you are not listening to.

You don’t have an objective system to evaluate your experience business. You operate by feeling, not by data. And without knowing exactly where you are failing, you can’t improve systematically.

How do we help you?

We conduct a comprehensive audit of your experience business evaluating two key dimensions: your digital presence on MaunaOne (how you appear online) and your actual execution in the field (how you deliver the experience). We use professional rubrics with measurable criteria and objective grades for each aspect of your operation.

The result is an executive report with ratings by area, critical findings, identified opportunities, and a prioritized action plan with concrete recommendations. These are not opinions; they are evaluations based on industry standards for experiences and adventure tourism, compared to the best practices of the most successful operators.

Why hire us?

We are not a generic consulting firm that evaluates 'businesses.' We are specialists in the experiences and tours industry with access to real conversion data, purchasing patterns, and platform benchmarks. Our digital audit uses internal data from MaunaOne (actual conversion rates, checkout behavior, comparison with similar operators) that no other consulting firm has. Moreover, each recommendation in the report is connected to a Mauna service that can implement it, making the report an executable action plan, not a PDF that ends up in a drawer.

DIMENSION 1: Digital Presence

✓ Profile quality on MaunaOne: photos, copy, prices, catalog structure

✓ Checkout conversion rate vs. platform benchmark

✓ User experience: booking flow from the link to payment

✓ Social media presence: brand consistency, frequency, engagement

✓ Website (if it exists): speed, SEO, connection with MaunaOne, mobile-friendliness

✓ Online reviews: sentiment analysis on Google, TripAdvisor, social media

✓ Direct competition: how your competitors position themselves in the same area

DIMENSION 2: Experience Execution

✓ Confirmation process and pre-experience communication

✓ Punctuality, organization, and logistics of the meeting point

✓ Quality of the guide/instructor: knowledge, charisma, group management

✓ Safety: equipment, protocols, safety briefing

✓ Customer experience during the activity: wow moments, friction points

✓ Post-experience process: follow-up, review request, loyalty

✓ Materials and equipment: condition, cleanliness, presentation